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OTTera launched Chefclub on Samsung TV Plus in France and Switzerland

17-12-2021
The food digital brand with the best thematic cooking videos will premier on Samsung TV Plus in France and Switzerland. The channel will feature hours of contents, powered by Los Angeles-based white label OTT & FAST provider OTTera.

Stephen L. Hodge, co-CEO and Chairman of OTTera, said: 'OTTera is honoured to have been chosen by Chefclub to deliver their channel throughout Europe across mobile and CTV devices. It has the best foodie content in Europe and will surely be a brand favourite for agencies looking to reach their rapidly growing audience'. 

On the menu: 65 episodes of 25 minutes, that is to say more than 24 hours of (re)creative recipes staged in thematic videos like salmon lover, chocolate show, happy hours. 'This partnership is part of our mission to get everyone in the kitchen. Yet everyone has different eating habits, so we're excited to bring Chefclub to the TV screen and now inspire Samsung TV+'s growing audience to get in the kitchen', added Thomas Lang, CEO and cofounder of Chefclub.

Launched in 2016 in their apartment in Paris, Chefclub, 3 brothers who wanted to put everyone in the kitchen. Through its recipes, its products and its immersive universe, the company's mission is to bring together young and old in the kitchen. Everyone, all over the world. Thanks to an innovative positioning between cooking and entertainment, Chefclub's videos are viewed more than 2 billion times each month in Europe, USA, Latin America and China. The brand now has more than 100 million followers on social networks.

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