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GCMA: Malaysia and more

04-10-2013
The creative content industry in Malaysia has grown exponentially over the last few years. The country has seen an increase of strong players in both, local and international markets. The local agency GCMA, headed by Adam Ham, CEO, has a lot to do with this expansion.

‘With talent, infrastructure and government funding available, Malaysia has truly proven itself as a contending player in the international market’, explains Ham to PRENSARIO, who is also targeting during MIPCOM companies that aim to do business in Asia and viceversa, Asian companies that wants to expand their footprint in the international market.

‘Within the region, we have established ourselves as the gateway agency for local and foreign companies that wish to enter the market and grow their business. We offer a wealth of knowledge, experience and a large industry network that will provide the much-needed intermediary assistances to assist companies in facilitating their operations’, he adds.

Founded 3 years, GCMA is offering new services that are specifically catered to provide what is currently in demand to support and grow the creative content industry to international standards. ‘Our services have grown in tandem with the market to help add value to the studios and its community; providing a full spectrum of PR and marketing services as well as funding advisory, event coordination, business matching and assistance for licensing and merchandising for the creative industry’, remarks the executive.

Ham is a veteran in the industry and was formerly the Media Entertainment Specialist for 10 years in Malaysia's driving force for ICT, the Multimedia Development Corporation (MDeC). ‘We are proud to have organized more than 30 international trade missions and has had a number of successes over the years’.

Nowadays, GCMA is based in Malaysia’s capital city, Kuala Lumpur, with a dynamic group of young professionals that are experts in their respective fields. Ham completes: ‘We have been very fortunate with its successes over the years and it is only because of the support of the wonderful people in the industry that we have come so far’.

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