NEW-GEN Universe, Inc. Brings First Consumer Products Initiative to San Diego Comic-Con 2026

NEW-GEN Universe, Inc. will make its presence felt at San Diego Comic-Con 2026 (July 23–26) with the debut of an exclusive collector's trading card set created in partnership with Cryptozoic Entertainment. Designed exclusively for SDCC, the limited-edition release celebrates the acclaimed NEW-GEN® comic book series distributed by Marvel Comics while building anticipation for the upcoming 3D CGI animated television series, NEW-GEN NANOBOT HEROES™.

Only 300 Convention Exclusive Boxes have been produced worldwide, making the release one of the most limited NEW-GEN® collectibles ever created.
The collector's box invites fans into the world of NEW-GEN, where twin brothers Sean and Chris discover they are nanotech-enhanced superheroes destined to battle the villainous Deadalus in a futuristic utopian universe where nature and technology coexist in harmony. 

Created by J.D. Matonti, Julia Coppola and Chris Matonti, NEW-GEN® has evolved from its Marvel-distributed comic book origins into a growing transmedia franchise spanning publishing, animation and consumer products. The San Diego Comic-Con exclusive trading cards mark another milestone in the evolution of the NEW-GEN® universe, offering fans a collectible bridge between the original comics and the upcoming animated series.

The Comic-Con release represents the first consumer products initiative led by Debra Joester, President of Joester Loria Group, who is spearheading NEW-GEN®'s expanding consumer products program.

"We are thrilled to collaborate with Debra Joester and Cryptozoic Entertainment on this first NEW-GEN® consumer products initiative. We envision many more imaginative opportunities like these as we work with Joester Loria Group, Toonz Media Group, and world class talent to bring our NEW-GEN NANOBOT HEROES™ story to children of all ages," said J.D. Matonti, creator of NEW-GEN®.

Each Convention Exclusive Box contains 13 premium trading cards, including:
11 Exclusive Base Cards featuring iconic NEW-GEN® characters and artwork from the Marvel-distributed comic book mini-series

One Exclusive Rainbow Foil Card
One Autograph Card signed by either NEW-GEN® creator and series director J.D. Matonti, voice actor Molly Fahey, or voice actor Tony Oliver
All autograph cards are individually numbered to 100 and signed directly on-card. Exclusive foil cards feature premium rainbow foil printing, while select base and foil cards include ultra-rare one-of-one editions for collectors.

Every Convention Exclusive Box purchased at San Diego Comic-Con also includes a complimentary NEW-GEN® graphic novel, featuring a forward by Mark Hamill, collecting the origin story of the NEW-GEN® universe originally distributed by Marvel Comics.

'We are delighted to partner with J.D. Matonti, Toonz Media Group, and the extraordinary talent behind NEW-GEN NANOBOT HEROES™,” said Debra Joester. 'Fans are craving the next evolution of superheroes and J.D. has created the gripping storytelling, compelling characters and rich, imaginative new world that delivers just that'.

Fans visiting San Diego Comic-Con will also get a first look at the newly created NEW-GEN NANOBOT HEROES™ promotional artwork, which will be brought to life through an animated sequence on the official NEW-GEN® website, depicting the heroes arriving by spaceship in the utopian world of NEW-GEN. Visitors will also have the opportunity to enter a giveaway for a NEW-GEN® graphic novel autographed by Mark Hamill.

The collector's release also builds excitement for NEW-GEN NANOBOT HEROES™, the upcoming 13 x 22-minute 3D CGI animated series created and directed by J.D. Matonti, who is represented by Evan Anglin and Eric Williams of Zero Gravity Management, and produced by NEW-GEN® Universe, Inc. and Toonz Media Group. NEW-GEN NANOBOT HEROES™ is executive produced by Chris Matonti, Julia Coppola, Brad Heisman and J.D. Matonti. The writing team includes Brent Friedman (Star Wars: The Clone Wars), Eugene Son (Avengers Assemble), and four additional writers. Toonz Media Group, is also handling international distribution, while Ketchup Entertainment will oversee domestic distribution. The all-star voice cast features Finn Wolfhard, Nick Wolfhard, Anya Chalotra, Luke Wilson, Henry Rollins, Taylor Gray, Molly Fahey, Lena Headey and Tony Oliver, with original music by John Loeffler.

LC